Heather Webster

Digital Strategist & Planner. Paid Media Expert.

Role
Paid Media Manager at MGM Resorts International
Location
Las Vegas, NV, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Heather Webster

Digital marketing leader with 15+ years of experience across traditional and digital media, driving brand, performance, and full-funnel campaigns. Expert in programmatic, paid social, and influencer marketing, with a proven record of improving campaign performance and delivering measurable ROI. Skilled at guiding media teams, building client trust, and optimizing cross-channel strategies to achieve business goals.

Experience

  1. Paid Media Manager

    MGM Resorts International

    Apr 2026 — Present · Las Vegas, NV, US

Education

  • City College of San Francisco

    Associate of Arts (AA), General Education

  • San Francisco State University

    Bachelor’s Degree (BS), Business & Marketing

Skills

  • Digital Media
  • Social Media Marketing
  • Advertising
  • Marketing
  • Digital Marketing
  • Online Advertising
  • Integrated Marketing
  • Marketing Strategy
  • Social Media
  • Social Networking
  • Email Marketing
  • Mobile Marketing
  • Media Planning
  • Marketing Communications
  • Online Marketing
  • Project Management
  • Account Management
  • Strategic Planning
  • Strategic Marketing
  • Account Support
  • Client Support
  • Client Services
  • Customer Service
  • Industry Knowledge
  • Market Intelligence
  • Competitive Intelligence
  • Salesforce.com
  • Dfp
  • Xfp
  • Jira
  • Relationship Development
  • Radio Broadcast Media
  • Audio Production
  • Marketron
  • Problem Solving
  • Troubleshooting
  • Process Improvement
  • Stakeholder Engagement
  • Risk Management
  • Project Schedules

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Heather Webster — Paid Media Manager at MGM Resorts International in Las Vegas, NV, US | Unifers