Heather McKinley
Strategy + Creative Director :: I use creativity strategy to drive business outcomes and help others do the same.
- Role
- Principal Creative Director at Wide Angle Creative
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Heather McKinley
I’m a senior marketing and brand leader with more than 20 years of experience building…
Experience
Principal Creative Director
Jan 2023 — Present · Houston, TX, US
Develop strategic, insight-driven brand identities and creative solutions tailored to diverse industries, ensuring consistency across digital, print, and experiential platforms.• Lead branding, marketing, and experience design initiatives, aligning creative direction with business objectives to enhance audience engagement and market positioning.• Guide clients through the creative process, from concept to execution, ensuring clarity, cohesion, and strategic impact.• Integrate AI tools and emerging technologies to streamline workflows, enhance design efficiency, and expand creative capabilities.
Education
Boston University
Bachelor of Fine Arts (B.F.A.)
Skills
- Brand Development
- Creative Direction
- Corporate Branding
- Marketing
- Marketing Communications
- Advertising
- Corporate Communications
- Art Direction
- Graphic Design
- Indesign
- Digital Marketing
- Animation Direction
- Digital Media
- Concept Development
- User Interface Design
- Interactive Marketing
- Website Development
- Interactive Advertising
- Adobe Creative Suite
- Email Marketing
- Copywriting
- Photography
- Content Management
- Integrated Marketing
- Social Media Marketing
- Newsletters
- Thought Leadership
- Dreamweaver
- Brochures
- Adobe Acrobat
- Internal Communications
- Conceptual Art
- Concept Art
- Video Production
- Mac & Pc Platforms
- Painting
- Drawing
- Sculpture
- Medical Terminology
- Illustration
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.