Heather Holland

About Heather Holland

I thrive on connecting with and helping people achieve their goals and live fuller lives.…

Experience

1. Business Development Director

   Arete Solutions

   Dec 2020 — Present

   Dedicated to business development, client relations, media relations, marketing and communications efforts for Arete Solutions through the following efforts: Builds rapport and develops long-term business relationships with partners over the course of an extended sales cycle and account management. Coordinates continuous efforts toward extensions of business relationships.Driving new business development by soliciting and maintaining high-level corporate and patron sponsors by developing year-round business and cultivation plans.Sets appointments with new partners via telephone and email solicitations and follows through on said appointments.Develops and executes logistics for partner events. Identifies sponsorship opportunities for virtual and in-person partner events. Identifies cross-sell opportunities for sponsorships, advertising and other revenue generation.Liaise with relevant teams to publicize and promote the event; working closely with the teams to ensure all event messaging, branding and materials are aligned.

Education

• California State University-Sacramento

  BA

Skills

• Leadership
• Public Relations
• Media Relations
• Contract Negotiation
• Selling
• Nonprofit Organizations
• Social Media
• Newsletters
• Negotiation
• Marketing Management
• Microsoft Office
• Sales
• Email Marketing
• Public Speaking
• Sourcing
• Business Development
• Communication
• Fundraising
• Marketing Strategy
• Account Management
• Strategic Planning
• Event Management
• Access
• Project Planning
• Social Media Marketing
• Microsoft Excel
• Training
• Strategy
• Advertising
• Nonprofits
• Sponsorship
• Online Marketing
• Event Planning
• Market Research
• Customer Service
• Social Networking
• Management
• Team Building
• Database Administration
• Marketing