Heather Johnson
Chief Strategy Officer (CSO) @Rboa - Digitally Driven Marketing
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WORK HISTORY
Chief Strategy Officer (CSO) @Rboa - Digitally Driven Marketing
FL, US
I create digital strategies that help organizations show up online with purpose. My work blends data, design, and communication to connect with the right people and support meaningful goals.As a Digital Strategy Officer, I turn complex challenges into clear, actionable plans. That could mean shaping a multi-platform campaign, rethinking a brand’s digital presence, or aligning content with what real people truly value.My focus is on clarity, connection, and results you can build on. Strategy should simplify decisions, guide creative work, and make every digital effort more intentional and more effective. I help organizations show up in the right digital spaces with purpose, clarity, and results.
EDUCATION
Tallahassee State College
Associate of Arts (A.A.)
Florida State University
Bachelor of Science, Communication
SKILLS
ABOUT HEATHER JOHNSON
Strategic team performer with 25+ years experience leading multimedia marketing and advertising initiatives including development and execution of: media planning and buying, digital strategy and social media, creative design and production, event planning, all forms of traditional media, local store marketing, e-marketing, budget management and media communication. • Proven results-driven manager adept at collaboration and consensus building among colleagues and key decision makers.• A proactive, resourceful, enthusiastic leader.Specialties: Integrated Marketing Communication, Strategic Media Buying and Planning, Event Planning, Branding. Creative Solution Building
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