Heather J. Browne

Director of Communications & Marketing @ Sapulpa Public Schools | Digital Strategy, Media Relations

Role
Director of Communications & Marketing at Sapulpa Public Schools
Location
Tulsa, OK, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Heather J. Browne

In my time at Sapulpa Public Schools, I’ve led impactful communication efforts, boosted…

Experience

  1. Director of Communications & Marketing

    Sapulpa Public Schools

    Jul 2021 — Present

    Develop and manage district\'s overall communications and public relations strategy- Lead and execute all digital communications, focusing on timely messaging, audience growth, and positive storytelling- Establish crisis communication protocol, including critical messaging and emergency response (OSDE Crisis Team trained)- Cultivate and maintain media relations- Create content including video, photography, graphic design, news articles and press releases for the district website and social media platforms (Facebook, Twitter, Instagram, YouTube, LinkedIn)- Increased Instagram reach by in one year, and Facebook likes by 72%- Regularly update external and internal stakeholders on district news and developments- Project planning and management of marketing campaigns, district-wide communications initiatives and bond elections- Enact appropriate policy changes and create materials in accordance with legislative action- Initiate and enhance community relations between district administration and city, business, and civic leaders- Manage and update district website, to include launching a complete website rebrand and overhaul- Full-scale, live video production for athletic, school and community events on state-of-the-art video scoreboards at football stadium and basketball arena

Education

  • University of Missouri-Columbia

    Master's Program

  • University of Tulsa

    Bachelor of Arts (BA)

Skills

  • Journalism
  • News Writing
  • Digital Storytelling
  • Producing
  • Editorial
  • Storytelling
  • Video
  • Breaking News
  • Internet Culture
  • Social Media
  • Broadcast Journalism
  • Visual Storytelling
  • Creative Direction
  • Enps
  • Interviews
  • Television News Management
  • Special Projects/Investigations
  • Control Booth Producing
  • Inews
  • Broadcast
  • News Producing
  • Video Production
  • Investigative Research
  • Field Producing
  • Internal Communications
  • Hiring
  • Recruiting
  • Media Relations
  • Digital Media
  • Social Newsdesk
  • Twitter/Facebook/Linkedin/Pinterest/Instagram
  • Non-Linear Editing
  • Web Content
  • Editing
  • Media Production
  • Television Producing
  • Multimedia
  • Press Releases
  • Tv News Production
  • Ap Style

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Heather J. Browne — Director of Communications & Marketing at Sapulpa Public Schools in Tulsa, OK, US | Unifers