Heather Cox

Field Marketing Manager @Coldwell Banker

Houston, TX, US

Drive regional marketing strategy and execution across 10 Houston-area offices, supporting over 650 real estate agents. Partner with senior leadership to align local initiatives with national brand objectives, enhance recruiting efforts, and elevate agent productivity through targeted campaigns and value-driven programming.Lead vendor partnerships, workshops, and event activations that boost agent engagement and streamline marketing operations. Deliver customized recruiting presentations and trainings to support leadership objectives and drive adoption of marketing tools. Mentor and develop junior team members, empowering them to lead localized initiatives, manage social media presence, and support office-level goals.Known for blending creativity with operational excellence to build a culture of marketing confidence, accountability, and growth across the region.