Heather Calvin

About Heather Calvin

Senior leader with extensive expertise in customer experience design and delivery, strategy development and execution, operations oversight, and marketing. Committed to nonprofits and public service organizations including arts and culture, libraries, health care, and higher education. Known for fostering high performing results-oriented teams that exceed goals, being a detail oriented yet big picture thinker, and for using data informed strategies to maximize earned revenue and meet complex organizational challenges. Strengths and areas of expertise include: Business analysis, modeling, and forecasting Service excellence and customer loyalty Earned revenue growth Membership programs Audience research Public speaking and facilitation Talent development and leadership Project management Internal and external communications Contract negotiation Accessibility Board and donor relations Enterprise, POS, and CRM systems Cross functional team leadership Budget development and administrationProficient in: POS/CRM (Tessitura), Microsoft Office (Word, Excel, PowerPoint, Outlook, Teams)

Experience

1. Associate Principal, Co-owner

   Keen Independent Research Llc

   Jan 2025 — Present

   Sample clients: City of Boston Mayor\'s Office of Arts and Culture; Echo Hollow Nature Park; Latino Cultural Museum of Fort Worth; Colorado Asian Pacific United Museum; Chandler Museum. Cultural attractions practice projects include: Arts funding equity and impact evaluation Feasibility studies Operational planning Strategic planningSample disparity practice project: Minnesota Joint Disparity Study, the largest disparity study ever, involving 16 entities in a collaborative assessment of whether discrimination affects minority- and women- owned firms in their jurisdictions and opportunities to create a fair playing field.

Education

• University of Minnesota-Twin Cities

  MA

• Washington University in St. Louis

  BA with honors