Heather Vaughn

About Heather Vaughn

I love marketing and am a self-proclaimed content marketing nerd. I legitimately geek out on content strategy, editorial calendars, content management systems and marketing automation. I believe listening is a skill that must be developed and practiced. And, that a marketer\'s job is to listen and \"solve for X\"​-where X might be generating awareness, winning new customers, growing business with existing accounts, or trying to sway people away from a competitor. My best days are spent working with teams to connect the dots on objectives and crafting marketing solutions that work. I’ve been referred to as a ‘chick who gets stuff done.’Specialties: B2B Marketing, Lead Generation, Content Marketing, Digital Marketing, E-mail Marketing, Video Production, Tradeshows, Leadership, Strategic Planning, Project Management.

Experience

1. Executive Director, Marketing & Strategy

   CI Design Inc.

   Dec 2020 — Present · Milwaukee, WI, US

Education

• Quantic School of Business and Technology

  Executive MBA

• Cedarburg High School

  Diploma

• St. Olaf College

  Bachelor of Music, Music Education

  1997 — 2001

Skills

• Program Management
• B2b
• Direct Marketing
• Marketing Communications
• Advertising
• Online Marketing
• Email Marketing
• Social Media
• Digital Strategy
• Marketing
• Digital Marketing
• Relationship Marketing
• Project Management
• Crm
• Lead Generation
• Social Networking
• Online Advertising
• Leadership
• Account Management
• Interactive Marketing
• Content Management
• Mobile Marketing
• User Experience
• Content Strategy
• Marketing Strategy
• SEO
• Social Media Marketing
• Brand Development
• Team Building
• Management
• Strategy
• E-Commerce
• Integrated Marketing