Heather Yargus

East Region Sales Director, Domaine Serene Winery & Vineyards

Role
East Region Sales Director at Domaine Serene Vineyards & Winery
Location
Chicago, IL, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Heather Yargus

Wine, Beer & Spirits Industry Professional | Sales & Marketing Leadership | Business Strategist; WSET II, Cicerone IAward-winning and accomplished leader with extensive sales and brand building experience with a proven track record of successfully developing and leading a team, while achieving organization objectives. Strategic mindset with a focus on growth, planning, execution, and expansion. Proven track record of overseeing multi-million-dollar revenue streams across diverse regions and a wide range of beverage categories. Adept at working closely with high-performing Regional sales team and Chain Managers to ensure execution of developed sales strategies, company objectives, depletion goals, and targeted revenue generation. Able to develop and manage key distributor relationships, including strategic pricing models, programs, and incentives for increasing market share and sales. Expert at building and maintaining working relationships with key accounts and distributors. Skilled at conducting market research and analysis to identify trends, competitive threats, and new business opportunities.Areas of Expertise: • Account Management/Optimization• Annual Targets Achievement• Relationship Building• Market Research & Analysis• Communication & Negotiation• Team Leadership & Direction• Control & Franchise Markets• Cross-functional Collaboration• Strategic Sales Planning

Experience

  1. East Region Sales Director

    Domaine Serene Vineyards & Winery

    Dec 2023 — Present

    Direct and drive revenue and the strategic direction of Evenstad Estates family of brands including Domaine Serene, Château de la Crée, and Rockblock Cellars for the East Region. Oversight includes AL, AR, CT, DC, DE, FL, GA, IA, IL, IN, LA, MA, MD, ME, MI, MO, MN, MS, NC, ND, NH, NJ, NY, OH, PA, NY, RI, SC, SD, TN, VA, and WI.

Education

  • Napa Valley College

    Associates Degree

  • Colorado State University Global

    Bachelor's degree

Skills

  • Alcoholic Beverages
  • Sales Presentations
  • Direct Sales
  • Wineries
  • Distributorships
  • Market Planning
  • Trade Marketing
  • Salesforce.com
  • Direct Import
  • Restaurants
  • Food & Beverage
  • Sales Operations
  • Wine Lists
  • Wine
  • Brand Management
  • Marketing Strategy
  • Pos
  • Outside Sales
  • Sales Management
  • Wine Tasting
  • Food
  • Direct Marketing
  • Event Management
  • Trade Shows
  • Beverage Industry
  • Marketing
  • Wine & Spirits Industry
  • National Accounts

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Heather Yargus — East Region Sales Director at Domaine Serene Vineyards & Winery in Chicago, IL, US | Unifers