Heather Strickland

About Heather Strickland

Professional writer with a passion for colleague engagement. Experience in speech…

Experience

1. Director, Learning, Development and Communications Strategy

   American Express

   Sep 2021 — Present

   Developed, launched, and executed Amex Marketing U, an enterprise-wide learning and development program aimed at building a culture of learning across global marketers - Launched New Amex Marketer onboarding program, with dedicated curriculum and experiences designed to engage new colleagues from Day 1, quickly upskill them, and introduce them to their fellow marketers - Managed multiple live learning event series in hybrid learning environment, coordinating a total of 60+ live learning events in one year - Oversaw the rollout of net-new asynchronous and on-demand training for marketers, and created an operational excellence plan to ensure content never grows stale - Established metrics and reporting system to track results and gathered feedback from colleagues to improve training and create a best-in-class program - Developed brand and communications strategy to keep global marketing community engaged in learning and career development, including overseeing a bi-weekly learning newsletter and acting as the community manager for a 2,200+ member Slack channel

Education

• Vermont College of Fine Arts

  MFA, Writing

  2011 — 2013

• University of Richmond

  BA, Journalism, Political Science

  2003 — 2007