Heather Parker
Driving business and marketing success for clients by connecting the WHY with the HOW
- Role
- Senior Marketing Solutions Architect Collaborative Challenger at Medium Giant
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Heather Parker
A marketing professional focused on problem solving with a proven record of consistently meeting and exceeding established client goals and objectives, achieved by asking \"why\" and having a clear understanding of what success looks like from both a business and marketing perspective. When I discovered my enneagram type is a three (defined as an achiever) my \"about me\" section made so much sense! Three\'s are success oriented, driven, pragmatic and seek excellence in everything they do. I would love the opportunity to connect with you, understand what keeps you up at night, identify what success looks like and brainstorm how we can get there. I\'m a Georgia native who moved to Dallas (from Atlanta) to work for Medium Giant. Outside of work I enjoy college football (Go DAWGS!), running, game nights and spending weekends on Lewisville Lake.
Experience
Senior Marketing Solutions Architect Collaborative Challenger
May 2019 — Present · Dallas, TX, US
What is a marketing solutions architect? I am a collaborator at heart and leverage advanced analytics, research, insights and reporting to uncover behavioral insights and trends to fuel understanding of the customer journey and develop strategic recommendations to engage and drive success for Medium Giant clients. I\'m also a sales hunter with a proven record of meeting and exceeding business and marketing success metrics for clients by leading with an audience based \"right time, right place, right message\" approach to strategy. Medium Giant is a media and marketing company with strengths in intelligence-driven, technology-enabled strategy, creative, and media services. Our purpose-driven curiosity pushes us to investigate further and challenge convention to break from the status quo because business growth requires positive change. Our divergent thinkers devise strategies that deepen connections, expand influence, and scale success for our ambitious and growth-oriented clients. We relentlessly pursue what’s possible to transform uncertainty into opportunity and risk into reward. To learn more about how we work, visit mediumgiant.co
Education
Brenau University
BS, Mass Communication
2000 — 2005
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