Heather Okey

Marketing Exec. - Creative Ops. & AI

Role
AVP, Creative Operations & Marketing Ai at Nationwide
Location
Columbus, OH, US
LinkedIn followers
500 followers

About Heather Okey

Experienced Insurance & Financial Services Marketing ProfessionalStrategic problem solver Influential storyteller Data- and insight-driven marketerAnalytic thought partnerEmpathetic leader and mentor Results-motivated collaborator

Experience

  1. AVP, Creative Operations & Marketing Ai

    Nationwide

    Dec 2025 — Present · Columbus, OH, US

Education

  • The Ohio State University

    Master of Business, Marketing

    2008 — 2012

  • Miami University

    Bachelor of Arts, Journalism

    2002 — 2006

Skills

  • Advertising
  • Direct Mail
  • Market Research
  • Direct Marketing
  • Social Media
  • Social Media Marketing
  • Written & Verbal Communication Abilities
  • Budget Setting
  • Analytics
  • Direct Mail Campaigns
  • Affinity
  • Customer Insight
  • Property & Casualty Insurance
  • Cross Functional Relationships
  • Marketing Strategy
  • Insurance
  • Project Management
  • Development & Implementation of Marketing Plans
  • Campaign Strategies
  • Strategy
  • Thrive in Deadline-Driven Environments
  • Team Leadership
  • Tactical Planning
  • Classic Car
  • Marketing
  • Leadership
  • Segmentation
  • Competitive Analysis
  • Strategic Influence
  • Budget Monitoring
  • Strategic Planning
  • Campaign Managment
  • Niche Marketing
  • Digital Marketing
  • Microsoft Office
  • Sales
  • Marketing Communications
  • Affinity Groups

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Heather Okey — AVP, Creative Operations & Marketing Ai at Nationwide in Columbus, OH, US | Unifers