Heather Harrison
Make Moves Marketing Marketing Made Easy
- Role
- Retail Sales Manager at The Albany Herald
- Location
- Albany, GA, US
- LinkedIn followers
- 500 followers
About Heather Harrison
H••••••••@albanyherald.com
Experience
Retail Sales Manager
Oct 2018 — Present · Albany, GA, US
Proven experience presenting and closing several platforms of advertising to include social media marketing, SEO, O&O, direct email marketing, newsprint, magazine, tabloid, events and promotions.Management duties included analyzing budgets and goals, determine ways to streamline and improve the sales process to meet set goals. Developed and implemented sales training for multimedia account executives. Topics to include sales techniques, sales cycle, presentations, company procedures, sales strategies and more. Created all marketing and sales strategies (presentations, industry analysis, marketing visuals) necessary to build brand effectiveness and sales results. Worked with prospective clientele to devise campaigns that met the client\'s budget and marketing goals to produce the best ROIBriefed the creative team who produce the adverts and helped design ads to suit clients’ needs while keeping a consistent theme throughout the campaignObserved tracking on digital performances and reported on the campaigns progress with clients making beneficial changes when needed
Education
Universidad Interamericana Recinto de San Germán
Psychology, Psychology
2008 — 2010
Skills
- Dedicated
- Sales Management
- Advertising
- Compassion
- Press Releases
- Negotiation
- Email Marketing
- Fundraising
- Marketing Strategy
- Copywriting
- Management
- Team Building
- Public Speaking
- Training
- Microsoft Office
- Sales
- Online Advertising
- Social Networking
- Multimedia
- Managed Hosting
- Volunteering
- Love of Learning
- Outlook
- Budgeting
- Microsoft Powerpoint
- Marketing Communications
- Creative Problem Solving
- Public Relations
- Media Relations
- Leadership Development
- Nonprofit Organizations
- Leadership
- Social Media Marketing
- Social Media
- Microsoft Excel
- Online Marketing
- Marketing
- Motivation
- Strategic Planning
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