Heidi Bullock
CMO||Board Member & Strategic Advisor || @Tealium @Engagio @Marketo
- Role
- Chief Marketing Officer at Tealium
- Location
- Palo Alto, CA, US
- LinkedIn followers
- 500 followers
About Heidi Bullock
Expertise in marketing and selling SaaS products. Strengths include product marketing and revenue generation across the customer life cycle (acquisition marketing, customer marketing). Experience running SDR teams and enablement. Specialties: Account-based marketing (ABM), demand generation, digital marketing, brand development, email marketing, content marketing, social media, marketing metrics/ analytics and partner marketing. Expertise with Engagio, 6Sense, Outreach, Marketo and SFDC.
Experience
Chief Marketing Officer
Oct 2019 — Present · San Francisco, CA, US
Education
Saint Mary's College of California
MBA, Business
UC Santa Barbara
Molecular Biology - Genetic Engineering
1991 — 1995
Skills
- Market Research
- Salesforce.com
- Affiliate Marketing
- Direct Marketing
- Online Advertising
- Analytics
- Strategy
- Product Marketing
- Market Planning
- Social Media
- Marketing Communications
- Marketing
- Lead Generation
- Customer Acquisition
- Product Launch
- Brand Development
- Segmentation
- Product Management
- Trade Shows
- Saas
- Engagement Marketing
- Competitive Analysis
- Marketing Research
- Software as a Service (Saas)
- Marketing Automation
- Marketing Management
- Email Marketing
- Demand Generation
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