Hazel K.

SaaS Content & Marketing Strategist | Turning complex products into clear, human-centered narratives | Marketer by craft, Visual Artist by passion

Role
Senior Manager - Strategy at Growfusely
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Hazel K.

I help brands do the hard thing: turn what they actually do into content that people…

Experience

  1. Senior Manager - Strategy

    Growfusely

    May 2019 — Present · Seattle, WA, US

    I lead content at Growfusely. With a team of writers, I make sure quality content is delivered for B2B SaaS firms.Here\'s a list of my current responsibilities - Client acquisition and onboarding - Managing a team of writers and mentoring them to deliver relevant content- Write strategic and persuasive blog posts for our company blog- Collaborate with KOLs in the SaaS domain to publish SaaS insights for our audience (See https://growfusely.com/saas-interviews/)- Write high-quality guest posts for high-authority sites like Mention, JetOctopus, Business, SocialMediaToday, Medium, KDNuggets, Search Engine Watch, OnCrawl etc.• Create content for social media • Write relevant content and collaborate with the digital marketing team on various branding projects, including corporate branding• Create powerful, relevant, and engaging long-form posts that are optimized for search engines• Edit key internal and external communication pieces• Support the team in creating strategies and various content marketing efforts

Education

  • K. J. Somaiya College

    BSc

    1998 — 2001

  • Indira Gandhi National Open University

    Master's degree

    2016 — 2018

  • University of Mumbai

    PGDBM

    2002 — 2004

  • Holy Cross Convent, Thane

    SSC

    1988 — 1995

Skills

  • Nutraceuticals
  • Microsoft Office
  • Sales Effectiveness
  • Teamwork
  • Team Management
  • Antibiotics
  • Management
  • Web Content Writing
  • Corporate Communications
  • Business Strategy
  • Hormones
  • Customer Insight
  • Competitive Analysis
  • Pharmaceutical Industry
  • Market Research
  • Brand Communication
  • Pharmaceutical Sales
  • Business Development
  • Market Planning
  • Digital Marketing
  • Hospital Sales
  • Content Marketing
  • Marketing
  • Brand Management
  • Marketing Strategy
  • Oncology
  • Consumer Insights
  • Product Management
  • Communication
  • Team Leadership
  • Strategy
  • Marketing Management
  • Market Analysis
  • Antibacterial
  • Product Launch
  • Brand Development
  • Microsoft Powerpoint
  • Integrated Marketing

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Hazel K. — Senior Manager - Strategy at Growfusely in Seattle, WA, US | Unifers