Hayley Schaefer
Communications Coordinator and Legislative Liaison at Iowa PBS.
- Role
- Communications Coordinator at Iowa Pbs
- Location
- Des Moines, IA, US
- LinkedIn followers
- 500 followers
About Hayley Schaefer
I am a Digital Media Producer and Social Media Strategist dedicated to delivering…
Experience
Communications Coordinator
Aug 2022 — Present · Johnston, IA, US
Produce, script, and edit platform specific content for the Iowa PBS Facebook, Instagram, Reels, YouTube, X, and Snapchat accountsRan the Iowa PBS TikTok accountProvide real-time coverage on social channels and manage livestreams during Iowa PBS Sports Championships and the Iowa State FairMonitor, track, and respond to all Iowa PBS-related activity on digital and social platformsExecute social media paid campaigns for IowaPBS accountsWrite, proof, and distribute media releases or articles for Iowa PBS events, programming, and the Iowa PBS websiteCraft and send out crisis management responses on social mediaCreate graphics for social media platforms using Photoshop or InDesignInnovate and devise strategies to expand our social media audience
Education
Drake University
Bachelor of Arts - BAJMC
2016 — 2020
Drake University
Bachelor of Arts - BA
2016 — 2020
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