Hayley Rawling
Senior Ux Researcher @UserTesting
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WORK HISTORY
Senior Ux Researcher @UserTesting
ABOUT HAYLEY RAWLING
Senior UX Researcher with a unique background spanning analytics, CRO, A/B testing, SEO and product content. I specialise in using mixed method research to combine data with user empathy, translating insights into strategic decisions that fuel growth across web and app experiences. I’m known for creating robust user personas, embedding user needs into every stage of the product lifecycle. I’m passionate about mentoring, proactive research and influencing roadmaps through storytelling and cross functional collaboration within agile teams.
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