Hayley Lambden
Head of Commercial, Category & Shopper Strategy @Weetabix
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WORK HISTORY
Head of Commercial, Category & Shopper Strategy @Weetabix
Revenue management, Shopper Strategy, Category Management, Private Label
EDUCATION
The University of Sheffield
BA 2:1, Business studies
SKILLS
ABOUT HAYLEY LAMBDEN
Previously Marketing Director for Beer Hawk, direct to consumer Craft Beer retailer. Selling the best of the worlds beers to beer lovers via online, bars and via third party sales. Delivering dynamic growth and unique customer experiences.Previously commercial leader in Procter and Gamble working across go-to-market strategy, marketing development, omni-channel capability and general management across functions. I have worked across some of the world’s leading consumer goods brands (including Olay, Always, Tampax, Gillette, Pampers, Oral B and Ariel) with full P&L responsibility for +$500 million portfolios. I have worked across multiple regions including Europe, Middle East, India and Africa with a proven track record of delivering sales targets and growth. Led large multifunctional teams with >15 direct reports.
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