Hawley Penfold
Digital Marketing Professional + Creative Communicator
- Role
- Social Media Manager at Denim Marketing
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Hawley Penfold
I’m a social media marketer with 4+ years of experience in social media, public relations…
Experience
Social Media Manager
Jun 2025 — Present · Cartersville, GA, US
I manage social strategy and content for home builders and developers across the country. My work focuses on turning industry language into approachable stories that connect with buyers and support measurable business goals.Key responsibilities:• Plan and manage monthly content calendars across Instagram, Facebook, LinkedIn, Pinterest, X and Google Business• Write clear, AP-style copy that simplifies complex topics and builds brand credibility• Use analytics to inform strategy and strengthen engagement on each platform• Collaborate with clients and internal teams on community launches, promotions and campaigns• Align social media with blog, email and digital marketing efforts for consistent brand storytelling• Monitor performance and adjust tactics to improve visibility and results
Education
University of Denver
Dual Enrollment
2018 — 2020
Front Range Community College
Dual Enrollment
2016 — 2017
Kennesaw State University
Bachelor of Science - BS
2020 — 2023
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