Matt Hawkins

General Manager - Illinois Elementary School Association @TPG

Bloomington, IL, US

Design and execute creative, multi-channel marketing solutions, including traditional, digital, and experiential campaigns that align with client objectives and exceeding expectations.Grew sales revenue by developing and managing a robust pipeline for new and existing accounts, ensuring consistent business development and retention.Negotiate, structure, and close strategic partnership agreements, consistently delivering against annual company revenue and growth goals.Develop expertise in sports partnership sales, identifying unique differentiators in a changing market to provide clients with a tailored product mix.Partner with vendors, corporate sponsors, association staff, and internal teams to ensure flawless execution of sponsorship activations and contract fulfillment.Represent the association at game-day events to showcase the value of partnerships and strengthen relationships with existing and prospective sponsors.Foster a culture of teamwork and collaboration, contributing to organizational success and long-term partnership growth.

Illinois State University

Master’s Degree

Augustana College

Bachelor’s Degree