Drew Hauser

VP Radio Promotion Rock Formats @Republic Records

New York, NY, US

Cultivate relationships with industry partners, stakeholders, and influencers to expand reach and enhance promotional efforts through various channels, including broadcast, online platforms, and live events- Manage quarterly and annual budgets for the department and individual artist projects, optimizing allocation of resources to maximize ROI and achieve campaign objectives- Select and managed of vendors to amplify visibility for key artists and the label- Identify and capitalize on marketing opportunities to develop and execute strategic integrated plans to elevate awareness of artists, the company, and its service offerings - Monitor and analyze campaign performance metrics to measure effectiveness of these plans and make data-driven adjustments to optimize results- Foster relationships with national broadcast and online outlets, including iHeart Media, Audacy, Cumulus Media, Sirius XM Satellite Radio, and others- Cultivate key partnerships with talent, artist management, artist agencies, and event producers to enhance visibility and boost consumer awareness and engagement- Spearhead the development and launch of integrated promotional campaigns for both established and emerging artists, ensuring alignment with brand objectives and audience preferences- Develop compelling multimedia presentations tailored to major corporate partners highlighting artist profiles, achievements, and promotional opportunities.Work fluently with passionate next gen executives, influencers and trend identifiers to shape culture and support emerging voices of the future.

Wittenberg University

BA