Hashmita Dua
Social Media | Community Management | Content Creation | Influencer Marketer: Brand Collaborations | Campaign Execution |
- Role
- Social Media Marketing Specialist at Whatfix
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Hashmita Dua
Hi there! I am a Social Community Manager by day, a writer by night, and a comic on…
Experience
Social Media Marketing Specialist
Aug 2025 — Present · Bengaluru, IN
As a Social Media Specialist at Whatfix, I lead the end-to-end strategy and execution of brand presence across LinkedIn, YouTube, and X for global markets (US, EU, ANZ, APAC, India). My role involves creating platform-native content, running integrated campaigns, driving engagement, and positioning Whatfix as a thought leader in the Digital Adoption space. I collaborate with cross-functional teams to align social efforts with GTM strategies, benchmark against competitors, and track key metrics like engagement, CTR, and share of voice to consistently optimize performance.
Education
OP Jindal Modern School
Business/Commerce, General
Delhi University
B.A. (Hons.) English, Delhi University
2019 — 2022
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