Harshit Gupta

About Harshit Gupta

Dynamic and results-driven business leader with 10+ years of experience in digital marketing, human resource management, and operations. Currently serving as the Chief Operating Officer and Head of Marketing, HR, and Operations at Jobaaj Group, where I’m responsible for driving overall business growth, building high-performing teams, and creating systems that scale. At Jobaaj, I lead multiple departments—spearheading data-driven marketing campaigns, optimizing internal processes, and developing a people-first culture. I thrive at the intersection of creativity, technology, and strategy—ensuring every initiative aligns with our long-term vision and delivers measurable impact. Before Jobaaj, I worked as a Senior Paid Media Strategist at Milestone Inc (USA), managing multi-channel campaigns across Google, Facebook, LinkedIn, and programmatic platforms for hospitality and B2B clients. My work there helped scale client revenues while maintaining strong ROI, with deep focus on consumer behavior, funnel optimization, and automation. With a background in Computer Science Engineering, I combine technical know-how with strategic thinking to solve complex problems, embrace innovation, and drive growth. Expertise: Performance Marketing (Google, Meta, LinkedIn Ads) Business Operations & Systems Design Team Building & HR Strategy Brand Positioning & Growth Strategy Automation & Productivity Tools Leadership, Mentorship & Cross-functional Collaboration Always open to connecting with fellow professionals, founders, and creators who are building the future.

Experience

1. Chief Operating Officer

   Jobaaj.Com

   Nov 2023 — Present · Agra, IN

   Digital Marketing Expertise | Innovative Strategist | Results-Driven LeaderAs a seasoned Head of Digital Marketing, I specialize in developing and executing comprehensive digital strategies that propel brands to new heights. With a proven track record of driving online success for diverse industries, I am passionate about leveraging the latest trends and technologies to deliver measurable results.Key Strengths: Strategic Planning: Adept at crafting data-driven digital marketing strategies that align with overall business objectives. I excel in identifying growth opportunities, optimizing customer journeys, and maximizing ROI across channels. Innovation and Creativity: Known for pioneering innovative campaigns that capture audience attention and foster brand loyalty. I thrive on pushing boundaries and implementing cutting-edge techniques to stay ahead in the dynamic digital landscape. Leadership and Team Development: As a collaborative leader, I\'ve built and led high-performing digital marketing teams. My focus on mentorship and professional development has resulted in a cohesive and motivated team consistently exceeding targets. Performance Analytics: Proficient in leveraging analytics tools to measure, analyze, and optimize campaign performance. I ensure that every marketing initiative is backed by actionable insights, leading to continuous improvement and success.Professional Achievements: Successfully increased online lead generation by X% within the first year as Head of Digital Marketing at [Previous Company]. Led a team that achieved a Y% improvement in conversion rates through targeted SEO and SEM strategies. Implemented a comprehensive social media strategy resulting in a Z% increase in brand engagement and visibility.I am always open to networking with like-minded professionals.

Education

• Holy Public School - India

  High school, English Language and Literature, General

  2001 — 2013

• MVJ College of Engineering, Bangalore, India

  Bachelor of Engineering - BE, Computer Science

  2013 — 2017