Harshita Negi
Assistant Manager - AmEx | Marketing Analytics | Decision Science | Data Strategy
- Role
- Assistant Manager - Decision Science at American Express
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Harshita Negi
5 years of experience in financial services spanning across marketing analytics, decision science and data strategy. In my current role I am responsible for developing, enhancing and monitoring Direct Mail Targeting models for prospect acquisitions and Personal Savings to improve channel efficiency and maximize ROI.Skills: Marketing analytics, data strategy, regression and XGBoost modelling, decision tree, stakeholder management and technical skills(Hive, Python, Advance Excel).
Experience
Assistant Manager - Decision Science
Nov 2021 — Present · Gurugram, IN
Develop and enhance models to support consumer prospect marketing
Education
Delhi University
Bachelor of Science (B.Sc. Hons.), Computer Science
2011 — 2014
National Institute of Technology Kurukshetra
Master of Computer Applications, Computer Science
2014 — 2017
St. Mary's Convent,Nainital
ISC
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