Harshit S.

Customer Marketing Supervisor at Honeywell | Marketo Certified Expert | Digital Marketing Strategist

Role
Customer Marketing Supervisor - Digital Marketing at Honeywell Technologies
Location
South Delhi, DL, IN
LinkedIn followers
500 followers

About Harshit S.

Engineering and Marketing Professional with 14 years of experience in digital transformation, content management, and creating personalized web experiences. As an Adobe-certified expert, I specialize in Adobe Experience Manager (AEM), Marketo, Adobe Analytics, and Adobe Target. Skilled in using data from Adobe Analytics and Glassbox to provide strategic web consultations, perform web content operations and crafting high-converting landing pages in AEM. This data-driven methodology reveals audience behavior insights that drive the creation of personalized web experiences through Adobe Target. At Honeywell, I successfully led and managed a team of web, content, and customer marketing specialists, alongside agency resources. Together, we focused on enhancing web user experiences across all PMT/ESS domains, delivering impactful and high-converting web solutions that significantly improved website performance. Collaborating closely with business marketing teams, we enhanced content experiences and identified SEO opportunities using various tools such as SEMRush, Silktide, Screaming Frog, and Google Search Console. These efforts were instrumental in driving increased organic traffic and boosting the website\'s visibility across multiple search engines.As a Marketo certified expert, I have also worked on setting up and deploying email and lead scoring models and nurturing campaigns.

Experience

  1. Customer Marketing Supervisor - Digital Marketing

    Honeywell Technologies

    Nov 2020 — Present · Gurugram, IN

    In addition to my previous role at Honeywell I am leading a global team of highly experienced content admins, digital experience strategists and digital marketeers with a common objective of helping different Businesses within Honeywell in their Digital Transformation Journey, leveraging Adobe Solution stack (AEM, Target, Adobe Analytics, Marketo etc.).

Education

  • Amity University

    Master of Business Administration (MBA), Marketing/ International Business

    2009 — 2011

  • Motivational Pathway

    Engineering, Information Technology

    2005 — 2009

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Harshit S. — Customer Marketing Supervisor - Digital Marketing at Honeywell Technologies in South Delhi, DL, IN | Unifers