Harsh Goyal
Performance Marketing Specialist 🚀 | Google Ads, Meta Ads & Paid Media | Driving Customer Acquisition & Revenue Growth for Global Brands 🌍 | Building Frenchingo 🇫🇷
- Role
- Digital Marketing and Research Senior Associate at Google Operations Center
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Harsh Goyal
Performance Marketing Specialist with 7+ years of experience driving growth for global brands through data-driven digital strategies. I specialize in the Google Ads ecosystem, with deep expertise across Search, Display, Video, App, and Performance Max campaigns.Currently at GOC, I partner with clients to identify business challenges, recommend strategic solutions, and optimize multi-channel campaigns that align with their goals. From onboarding and education to troubleshooting and scaling performance, I take a consultative approach to help advertisers succeed.I’ve managed over $50M in media planning decisions, uncovered $1.3M+ in incremental budgets, and consistently improved KPIs by applying analytical thinking, market insights, and a deep understanding of digital advertising products. I thrive at the intersection of strategy, execution, and client success—and I’m passionate about helping brands unlock the full potential of digital media.
Experience
Digital Marketing and Research Senior Associate
Feb 2021 — Present · Gurugram, IN
I am currently associated with GOC and below are my work highlights: Driving growth in Google ads campaigns of Pharmaceutical brands (DTC/HCP accounts) by recommending performance-based solutions as per the patient marketing funnels Leading multiple projects and scaled drives for new Google products\' adoption Pitching, Optimizing and Recommending annual budgets based on historic data and performance for multiple clients Partnering closely with clients and stakeholders to identify growth opportunities and driving customer success for pharmaceutical brands Managing e2e optimizations for Pharma and Life Sciences brands
Education
Alliance Française de Delhi
French Language, French Studies
Advanced College of Technology & Management
Bachelor of Technology - BTech, Engineering
2014 — 2018
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