Harsh Bhanushali

About Harsh Bhanushali

Results-driven MBA in Marketing with hands-on experience in branding, digital marketing, and business development. Proven track record in optimizing brass industrial product manufacturing and marketing strategies and increasing market visibility for diverse industries, including automotive and electronics. Seeking to leverage my expertise in international markets and distribution channels to drive growth and expand global reach in import-export marketing. I\'m Harsh Bhanushali, an MBA marketing graduate from Symbiosis International University. My journey in the professional realm began with impactful internships at Future Retail and Remsons Industries, where I delved into branding and live industrial projects, respectively. At Future Retail, I spearheaded branding activities for the Koryo Kitchen Appliance Brand. From mapping yearly marketing activities to collaborating with cross-functional teams, my role involved enhancing Koryo\'s visibility and strategically positioning its products in the electronics market. Later, at Remsons Industries, a cable manufacturing powerhouse, I conducted in-depth analyses of marketing strategies and engaged with stakeholders to optimize product quality and sales performance. Digital marketing is also in my toolkit, complementing my hands-on experience. Currently, I\'m immersed in the dynamic realm of sales, marketing, and distribution at our family-run business, lmperial Brass Components. My inputs also involves creative, innovative solutions into business development and increasing customer base. Under the mentorship of my father, Mr. Sumesh Bhanushali, I\'m gaining valuable insights into the legacy of our company, founded by my grandfather, Late Mr. SV Bhanushali, in 1970. Our company stands as a leading manufacturer of Brass Electrical Wiring Accessories and Auto Parts, with a commitment to quality, customization, and on-time delivery. As we celebrate 50+ years of marketing excellence, I\'m proud to contribute to the growth and expansion of our business, continuing the legacy set by my father. Join me in this exciting journey as we offer a diverse range of products catering to Automotive, Electronics, Home Appliances, and Plastic Industries. Let\'s connect and explore opportunities to collaborate!

Experience

1. Business Development Manager

   Imperial Brass Components

   Feb 2021 — Present · Mumbai, IN

   Spearheaded operations at Imperial Brass Components, a leading manufacturer and exporter of brass electrical wiring accessories, water heater parts, and auto components, achieving a 20% increase in production efficiency through process optimization.•Led the strategic expansion of the company after the disintegration of Mangla Industries, establishing a new manufacturing unit in Jamnagar, Gujarat, and driving 30% year-over-year revenue growth.•Implemented customer-centric production strategies, enabling the company to customize products as per client specifications, leading to a 15% increase in customer retention and expansion into new industrial sectors like automotive, electronics, home appliances, and plastic industries.•Strengthened supply chain and logistics, reducing lead times by 25% and ensuring on-time delivery for both domestic and international clients.•Enhanced R&D and innovation initiatives, integrating the latest manufacturing technologies to improve product quality, compliance, and cost-efficiency, resulting in a 10% reduction in production costs.•Led a high-performing team across manufacturing, administration, R&D, and sales, fostering a culture of operational excellence and improving workforce productivity by 18%.•Expanded market reach by developing strategic partnerships, boosting export sales by 35%, and establishing a strong presence in key international markets.

Education

• Symbiosis Institute of International Business

  Master of Business Administration - MBA, Marketing

  2017 — 2019

• University of Mumbai

  Bachelor's degree, Management Studies

  2016