Harshal Rathod

Kantar | Consumer and Market Insights | Transforming Data into Stories

Role
Associate Research Manager at Kantar
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Research & DevelopmentView LinkedIn profile

About Harshal Rathod

Harshal currently works as an Associate Research Manager at Kantar. His role involves decoding consumer insights, tracking brand health metrics, and translating data into actionable business recommendations. Working at the intersection of data and strategy, Harshal collaborates with cross-functional teams to deliver impactful presentations and guide clients on brand positioning and marketing effectiveness. Prior to this, Harshal worked with India\'s largest public relations and reputation consultancy firm - Adfactors PR, as an Associate Account Executive. As a part of the New Economy and Financial Communication team at Adfactors, Harshal worked closely with Fintech and Cryptocurrency clientele. His role involved liaising with research and beyond-media channels to explore and initiate contemporary PR opportunities. He worked closely with media outlets to pitch captivating story ideas, actively contributing to shaping industry narratives, enhancing brand visibility and recognition. In his free time, Harshal likes to watch & study football and read non-fiction.

Experience

  1. Associate Research Manager

    Kantar

    Mar 2025 — Present · Mumbai, IN

Education

  • Deogiri Institute of Engineering and Management Studies, Aurangabad

    Bachelor of Engineering - BE

    2015 — 2019

  • Mumbai Educational Trust, MET League of Colleges

    Master of Business Administration - MBA

    2020 — 2022

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Harshal Rathod — Associate Research Manager at Kantar in Hyderabad, TG, IN | Unifers