Harsh Agarwal
Product Marketing Manager @ Zoho | Storyteller for Finance Tech | Building Bridges Between People & Products
- Role
- Product Marketing Manager at Zoho
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Harsh Agarwal
At Zoho, my role as a Product Marketing Manager revolves around enhancing brand…
Experience
Product Marketing Manager
Aug 2022 — Present · Chennai, IN
Zoho Books India Accountant and Influencer Marketing (June 23\'- Present)- Managing the Accountant and Influencer Program for Zoho Books India- Overseeing marketing initiatives for ICAI-led event activities such as EIRC, SIRC, and EICASA events- Played a pivotal role in the launch of the new student edition segment of Zoho Books- Led marketing efforts for nationwide webinars and in-person meetups as part of the influencer program, driving engagement and interest in Zoho Books.Zoho Books Mexico Product Marketing (August 22\'- June 23\')- Led Product Marketing for Zoho Books Mexico, overseeing marketing efforts for the region\'s launch- Pioneered Zoho Finance\'s entry into a non-English speaking market- Developed and executed targeted marketing campaigns tailored to the Mexican market- Achieved remarkable results with a registration increase from 9% to an impressive 141% on a month-over-month basis- Successfully introduced Zoho Finance solutions to the Mexican market, driving growth and engagement- Led the implementation of region-specific marketing strategies, contributing to the surge in registrations.
Education
Symbiosis Institute of Business Management, Hyderabad
Master of Business Administration - MBA, Marketing
2019 — 2021
University of Calcutta
Bachelor of Commerce (B.Com.), Business/Commerce, honours
2013 — 2016
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