Harry Alty
Planning Director @Platform Media
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WORK HISTORY
Planning Director @Platform Media
Manchester, GB
As Planning Director, my role is looking to create authentic and meaningful brand activations within Platform Media\'s slate of original IP.My role includes responding to brand briefs, looking at the best creative concept to achieve brand objectives and aligning with the best original IP to reach a brand\'s target audience.Currently looking at brand activations across hit shows including The Buckleys, Olivia\'s House with Olivia Attwood, The Romesh Ranganathan Show, Wanging On, Joe Marler Will See You Now, Bottoms Up and The Luxury Dispatch plus upcoming entertainment launches.
EDUCATION
St. Bede's Catholic Grammar School
GCSEs
The University of Manchester
Bachelor of Science (B.Sc.), Biomedical Sciences, General
St. Benedict's Catholic Sixth Form
A-Levels
SKILLS
ABOUT HARRY ALTY
At Platform Media, my focus is on forging strategic partnerships and delivering exceptional podcast and social content that resonates with audiences and meets brand objectives. Harnessing my expertise in partnerships, I\'ve developed a knack for creating branded entertainment that connects, captivates, and drives action.Previously, as Content Manager at Channel 4, I led initiatives to craft award-winning social branded campaigns, dovetailing with Channel 4\'s commitment to premium content. These experiences have honed my ability to collaborate effectively, ensuring our team\'s creative solutions consistently exceed client expectations and industry standards.
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