Harpreet Singh

About Harpreet Singh

Hello! I\'m Harpreet Singh, and I\'m passionate about driving success in the ever-evolving world of digital marketing and IT. I embarked on my professional journey in 2020 as a Lead Generation Executive, and since then, I\'ve been on an exciting and transformative path. My Journey So Far In my early career, I honed my skills as a Lead Generation Executive, working diligently to generate valuable leads and create meaningful connections with potential clients. It was during this time that I delved deep into the world of digital marketing, understanding the intricacies of reaching the right audience and converting leads into loyal customers. Exploring New Horizons But my journey didn\'t stop there. I was determined to expand my expertise and take on new challenges. I ventured into the realms of Social Media Optimization (SMO) and Search Engine Optimization (SEO). Learning how to leverage the power of social media platforms and optimizing websites for search engines became my daily mission. Multi-faceted Proficiency As I evolved, I took on diverse responsibilities, managing multiple profiles ranging from SEO and SMO to Designing, HR Recruitment, and even Video Editing for our clients. This multifaceted experience not only broadened my skill set but also enhanced my ability to adapt to various client needs and industry demands. The Octal IT Solution Chapter In November 2022, I embarked on an exciting chapter of my career when I joined Octal IT Solution as an SEO Analyst and Social Media Specialist. Since then, I’ve had the privilege of working with a dynamic team, crafting innovative digital marketing strategies and optimizing online presence for our clients. My Current Role After two years, my journey at Octal IT Solution has expanded. I\'m now managing multiple roles, including SEO Analyst, Social Media Specialist, Graphic Designer, Video Editor, and YouTube Optimizer. Additionally, I’ve taken on the responsibility of Outreach Specialist, seamlessly balancing these diverse roles through effective time management and dedication. What Drives Me My passion lies in the intersection of technology and creativity. Whether it\'s through refining SEO strategies, creating captivating social media content, designing graphics, editing videos, or enhancing YouTube presence, I’m committed to helping businesses grow. With each project, I bring innovative digital marketing solutions to the table, always aiming to drive tangible results for our clients.Thank you for visiting my LinkedIn profile.

Experience

1. Brand Manager

   Octal It Solution Cmmi Level 3 Appraised

   Nov 2022 — Present · Jaipur, IN

   Led end-to-end brand strategy across digital platforms to strengthen Octal IT Solution’s market presence and brand recall.• Planned and executed integrated marketing campaigns (social, content, employer branding, internal communications).• Owned brand voice, visual identity, and messaging consistency across LinkedIn, Instagram, website, and marketing assets.• Worked closely with leadership, sales, and tech teams to align brand storytelling with business goals.• Managed social media growth, engagement strategies, and high-performing campaigns for product & service branding.• Conceptualized creative campaigns, reels, carousels, and thought-leadership content to position Octal as an innovation-driven IT brand.• Oversaw content calendars, brand guidelines, creatives, and performance tracking (reach, engagement, conversions).• Supported employer branding initiatives, team culture highlights, event coverage, and corporate communications.• Drove data-backed decisions using insights, analytics, and trends to continuously optimize brand performance.Impact: Stronger brand visibility & engagement Consistent brand identity across platforms Improved audience trust & positioning in the IT services space

Education

• University of Rajasthan

  Bachelor of Commerce - BCom, Business Administration and Management, General

• Commerce College Jaipur

  persuing BCOM Final year, Business Administration and Management, General

  2017 — 2021

• University of Rajasthan

  Persuing Bcom Final, Business, Management, Marketing, and Related Support Services