Harkeerat Kaur

Engagement Lead - Stop for Life Sandwell @ICE Creates

Birmingham, GB

I lead innovative engagement strategies for Stop for Life Sandwell, a collaborative service between Sandwell Council and ICE Creates, specifically driving smoking cessation initiatives. My role involves: Designing and delivering targeted campaigns (digital, community-based, traditional) to reach Sandwell residents and motivate quit attempts. Building strategic partnerships with local healthcare providers, community organisations, and influential figures to expand service reach and support networks. Utilising behavioural science principles and insights from ICE Creates to develop effective, person-centred interventions. Analysing engagement data to continuously optimise approaches, ensuring high uptake and retention within our stop smoking programmes. Facilitating workshops and events to foster community participation and provide accessible support.The service is committed to empower individuals in Sandwell to achieve a smoke-free life, significantly impacting public health outcomes across the borough.

Aston University

Politics and Social Policy BSc (Hons) , Social Sciences

Saint John Wall Catholic School

11 GCSE'S and 2 BTEC's

Sandwell Academy Sixth Form

A Levels: Computer Science, History, Religious Studies, English Literature