Harish Nookala

About Harish Nookala

I am a results-driven branding and performance marketing professional with 6+ years of…

Experience

1. Team Lead

   Adxpoint

   Sep 2025 — Present

   Team Leadership & Management Lead and Mentor: Guide, coach, and develop a team of media buyers to improve their knowledge of media buying strategies and tools.Performance Monitoring: Track team performance against goals and provide regular feedback.Best Practices: Develop and roll out best practices for media buying across the team.Strategic Direction: Set the direction for media buying activities, focusing on performance and profitability.Media Buying Strategy & Execution:Strategy Development: Develop and execute innovative, performance-driven media buying strategies across various digital platforms like Facebook, Google Ads, and Many More. Platform Optimization: Optimize the media mix and campaign performance to ensure maximum return on investment (ROI). New Opportunities: Identify new media buying opportunities and emerging platforms for expansion. Budget Management: Manage advertising budgets effectively to ensure campaigns are cost-efficient. Performance & AnalysisCampaign Monitoring: Analyze data, test hypotheses, and optimize campaign performance for improved results. Reporting: Provide regular reports and analysis of campaign performance to clients and stakeholders. ROI Focus: Ensure all media buying activities are focused on achieving a strong return on investment. Collaboration & RelationshipsInternal Collaboration: Work closely with creative, production, and analytics teams to ensure campaign success. External Relationships: Maintain healthy relationships with advertising agencies and media owners/vendors. Client Communication: Keep clients updated on media plans and provide feedback and approvals.

Education

• JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY, KAKINADA (JNTUK)

  Master of Business Administration, Digital Marketing

• Shobhit University

  Bachelor of Commerce

• Board of Intermediate & Secondary Education Mardan

  Intermediate (10+2)

• Board of Secondary Education, Telangana (BSET)

  High School Diploma