Harish Balasundaram

About Harish Balasundaram

I lead data-driven growth through experimentation, AI, and advanced analytics across consumer tech platforms.With 15+ years of experience across PayPal, Myntra, Snapdeal, and Poshmark, I specialize in building scalable experimentation frameworks, driving growth & retention, and enabling high-stakes product and monetization decisions.My core areas of expertise:• Experimentation & A/B Testing at scale• Growth & Retention Analytics• Monetization & Pricing Strategy• Applied AI in Product & Marketing• Causal Inference & Decision ScienceSelected impact:• Drove significant improvements in conversion and retention through structured experimentation programs• Scaled experimentation velocity and enabled data-driven decision-making across product and marketing teams• Influenced multi-million dollar business outcomes through analytics and strategic insightsCurrently, I lead a team of 10 analysts and data scientists across Growth and Monetization Analytics, partnering closely with product, marketing, and leadership teams.I’m passionate about building high-performing analytics teams and driving a culture of experimentation and decision intelligence.Open to leadership opportunities in Data, Analytics, and AI at scale.

Experience

1. Senior Manager Analytics

   Poshmark

   Apr 2024 — Present · Chennai, IN

Education

• T A Pai Management Institute, Manipal

  Master of Business Administration (MBA), Marketing

  2013 — 2015

• Vellore Institute of Technology

  Bachelor of Technology (B.Tech.)

  2004 — 2008

Skills

• R
• Team Management
• Requirements Analysis
• Market Research
• Software Development Life Cycle (Sdlc)
• Business Intelligence
• Sql
• E-Commerce
• Data Analysis
• Project Management
• Analytics
• Business Strategy
• Product Management
• Tableau
• Predictive Analytics
• Microsoft Excel
• Management