Harini Rajan

About Harini Rajan

Fueling brands with creativity and strategy, I specialize in transforming visions into reality through strategic branding, content creation, and client-centric solutions. With hands-on experience in freelancing across brand strategy, business development, and event management, I’ve developed a deep understanding of what it takes to craft memorable experiences and build lasting relationships. As a CRM Specialist and Scrum Master, I excel at bridging communication gaps between clients and teams, ensuring seamless project execution through effective coordination and task management on Jira software. My expertise includes social media management, creative content development, and designing visually compelling assets that resonate with audiences. Having worked in industries ranging from travel to events, I bring versatility and a unique perspective to every project. What I Offer: Social Media Strategy: Managing and curating impactful content tailored to platforms and target audiences Creative Visual Design: Crafting banners, graphics, and visual assets that stand out Client Relationships: Building trust and delivering results through effective collaboration Brand Storytelling: Helping businesses connect authentically with their audiences Key Highlights: Supported brands as a Freelance Social Media and Content Creator, driving audience engagement and brand visibility Enhanced business growth through creative marketing approaches and strategic business development Successfully managed client portfolios, ensuring retention through exceptional relationship-building skills

Experience

1. Business Growth Specialist

   eDirectsys

   May 2025 — Present · Chennai, IN

Education

• LADY DOAK COLLEGE

  Bachelor of Business Administration - BBA, Business Administration and Management, General

  2020 — 2023