Hardik Choubey

CRM Manager @ Tide | ex- MAF Carrefour | Customer Lifecycle - Engagement, Automation, Retention, Loyalty, Rewards for B2B2C Retail & E-commerce

Role
Manager Crm - Member Engagement Marketing at Tide
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Hardik Choubey

7+ years in Digital Marketing.Competencies: Growth Marketing, User Acquisition, CRM Automation, Loyalty and Retention Program, Customer Life Cycle, Funnel Optimisation.CRM Implementation- Braze, Salesforce, Zoho, Hubspot, Adobe Marketo, Moengage, Clavertap, KeapChannels- App/Web Push, InApp, Email, SMS & WhatsApp Tracking- Adjust, Appsflyer, Google Analytics, Everflow, Trackier, Has Offer Analytics- Google Analytics, PowerBI & TablueAware of- SEO | Google Ads

Experience

  1. Manager Crm - Member Engagement Marketing

    Tide

    May 2025 — Present · Delhi, IN

    Driving B2B Financial member engagement on Tide- Cards, Payments & Rewards through CRM activities.

Education

  • Barkatullah University, Bhopal

    Bachelor of Computer Application (BCA), Computer application

    2015 — 2017

  • Rajiv Gandhi Prodyogiki Vishwavidyalaya

    Master of Computer Applications - MCA, Computer Science

    2017 — 2019

  • Indian Institute of Management, Indore

    General Management, Business Administration, Management and Operations

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Hardik Choubey — Manager Crm - Member Engagement Marketing at Tide in Gurugram, HR, IN | Unifers