Hannah Tetzlaff
Senior Channel Marketing Manager @Chegg Inc.
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WORK HISTORY
Senior Channel Marketing Manager @Chegg Inc.
Plan and execute multi-channel campaigns across email, SMS, landing pages, and webinars to support learner re-enrollment, referrals, and new program launches- Develop targeted content and collateral, including blog posts, whitepapers, and testimonials, to support sales enablement, account-based marketing, and partner communications- Lead messaging and content strategy for Chegg Skills’ brand, website, and key landing pages, ensuring consistent and compelling storytelling aligned with learner and partner needs- Collaborate cross-functionally with creative, data, and product teams to maintain a scalable marketing infrastructure and a growing internal library of on-brand assets- Drive continuous optimization of learner communications, including lifecycle email journeys and personalized outreach to support retention and outcomes.
EDUCATION
Grand Circus
Full Stack JavaScript
Walled Lake Western High School
High School
Grand Valley State University
Bachelor of Science - BS, Advertising
ABOUT HANNAH TETZLAFF
Hi, I’m Hannah I help teams figure out what to say, and why it matters. I work…
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