Hannah To

About Hannah To

I deliver profitable outcomes through my dedication, strategic thinking, and creativity. Leveraging my progressive experience as a Marketing and Events Specialist, I can utilize my expertise in Strategic Planning, Digital Marketing, and Social Networking to boost business profits in any industry. I have demonstrated my capability to maximize opportunities for a business\'s sustenance, growth, and development. I genuinely take pride in all the skills that I have accrued throughout my professional career. Some of them are listed below- Utilized strategic, functional, and marketing means to increase engagement and following- Produced digital marketing campaigns to promote brand awareness across vertical markets- Gained expertise in social media marketing by building, developing, and managing my own business, HannahGinnDesigns.My goal and personal passion are to contribute to a company significantly by utilizing my excellent communication skills, productive networking abilities, and competent leadership proficiencies continuously. If you require a motivated and innovative professional with a drive to help businesses prosper and thrive through any economic shifts, then we should definitely connect!

Experience

1. Senior Gtm Marketing Consultant Ii

   Allstate

   Mar 2025 — Present

   As a Senior GTM Marketing Consultant II at Allstate, I partner with agency owners and field sales leadership to provide strategic marketing guidance, advising on the development of local marketing plans that drive profitable market share growth. I apply segmentation and targeting strategies, using quantitative and qualitative analysis to optimize performance and deliver results. Additionally, I contribute to continuous improvement efforts by identifying gaps and recommending innovative solutions that align with business objectives.

Education

• University of North Carolina at Charlotte

  Bachelor's degree, Business, Marketing, Marketing and Innovation Concentration

  2016 — 2020