Hannah Dati
Manager, Marketing Content & Communications @Margaritaville
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WORK HISTORY
Manager, Marketing Content & Communications @Margaritaville
Assist in the planning and execution of content and communications that bring the Margaritaville brand to life across digital, social, and owned channels.• Manage content strategy and daily execution for social media, blogs, email campaigns, websites, and internal platforms, ensuring consistency in brand voice, tone, and storytelling.• Develop and maintain content calendars aligned with marketing goals, campaigns, and seasonal initiatives.• Write, edit, and review copy to support SEO, thought leadership, promotions, and brand initiatives.• Collaborate closely with PR, Marketing, Operations, and Brand teams to ensure cohesive, on-brand messaging across all touchpoints.• Support PR efforts through content development, media support, and brand storytelling initiatives.• Contribute to brand standards development and content reviews to uphold visual and editorial consistency.• Lead content and communications support for brand-wide initiatives including Margaritaville Cares and Autism Double-Checked.• Track content performance and engagement, using insights to inform strategy and optimize future content.• Manage cross-functional projects, timelines, and deliverables to ensure high-quality execution.• Protect the Margaritaville brand by balancing creativity, consistency, and the legacy of the lifestyle Jimmy Buffett built.
EDUCATION
Illinois State University
Bachelor's degree, Business Administration and Management, General
ABOUT HANNAH DATI
As Manager of Content & Communications on our Brand Marketing team at Margaritaville, I assist the development and execution of content that brings our brand to life across digital, social, and owned platforms. My role centers on shaping engaging and consistent storytelling that strengthens brand recognition, supports marketing goals, and delivers on our purpose of fun and escapism.I work cross-functionally to create and manage content for social media, blogs, email campaigns, websites, internal platforms, and brand initiatives—ensuring every message aligns with our voice, values, and visual standards. From content calendars and copywriting to campaign support, PR collaboration, and brand events, I focus on delivering thoughtful, on-brand communication that resonates with both guests and team members.My background spans brand storytelling, digital engagement strategy, internal and external communications, and purpose-driven initiatives such as Margaritaville Cares and Autism Double-Checked. I bring a strong editorial eye and a collaborative mindset—balancing creativity with consistency in everything we share.Life’s Good on Our Boat, and I’m proud to help keep us sailing forward.
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