Hannah Toni Trueb
Lead Producer @Mirro Agency
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WORK HISTORY
Lead Producer @Mirro Agency
EDUCATION
Istituto Marangoni
Bachelor of Arts - BA
ABOUT HANNAH TONI TRUEB
Safe to say: I convinced around people today to wake up at 5am.You\'re one of them? You\'re welcome.For years now, I\'ve led creative for fitness, wellness and lifestyle brands such as Gold\'s Gym, John Reed Fitness, and HEIMAT - building the campaigns and spaces that turn \"I should work out\" into \"I can\'t miss this.\"I\'m a Creative Director and Producer who designs the campaigns, environments, and systems that make wellness brands feel less like obligations and more like places people actually join for their community.The work spans everything from full brand rollouts to the POS signage that catches your eye mid-set, but it all starts from the same question: what makes someone show up?I operate in the space between the big idea and building it for real - art directing a campaign shoot one day, then designing the rollout systems that work for corporate-owned locations and franchisees worldwide the next. From Venice (California) to Berlin. Dallas to Mumbai. Tokyo to Cairo. Creative that scales without losing what made it work in the first place.So yes, if you are one of them that got up early today - congrats, and very welcome x
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