Hannah Rodway
Director of Operations @Landslide Creative
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WORK HISTORY
Director of Operations @Landslide Creative
Nashville, TN, US
Develop and execute comprehensive marketing plans and service agreements for assigned clients, ensuring alignment with their objectives and requirements. Consult with clients to understand their campaign goals, provide strategic recommendations, and ensure their satisfaction throughout the process. Utilize marketing automation platforms to set up and manage digital campaigns, while overseeing data flow and maintaining data quality in CRM (Capsule). Create engaging and impactful social media content, including design, writing, and scheduling, to enhance brand visibility and audience engagement. Curate, write, and edit content for various channels such as print, web, and email newsletters, ensuring consistency in messaging and maintaining a strong brand voice. Coordinate media buying activities, monitor campaign results, and optimize strategies for maximum effectiveness and ROI. Update client websites and build landing pages using WordPress, ensuring a seamless and user-friendly online experience. Develop and deploy HTML emails using Mailchimp, ensuring effective communication with target audiences. Manage event planning activities, including logistics, coordination, and execution, to ensure successful and memorable events. Contribute to blog content creation as needed, demonstrating thought leadership and industry expertise. Take ownership of all active projects, maintaining regular communication with clients and internal teams, monitoring progress, meeting deadlines, and resolving any issues that arise (using project management tools like Asana and Monday). Manage relationships with external vendors, including designers, copywriters, and PR agencies, serving as the primary point of contact and ensuring seamless collaboration. Ensure all project deadlines are met, maintaining a high level of accountability and delivering on time.
EDUCATION
Taylor University
Bachelor of Arts (BA), Media Communication Public Relations
Cornell University
Project Management Program, Project Management
Sampere Language School
Spanish Language
ABOUT HANNAH RODWAY
I began my communications career on the stage. Reciting \"I Know an Old Lady Who Swallowed a Fly\" in front of people in first grade, I discovered the power of words and their ability to move people to action. As I grew up, I recognized my knack for public speaking and performing well under pressure. This led me to a career in public relations and communications. Studying media communications and public relations at Taylor University, I honed my skills in content development, public speaking, and communication strategies. At Taylor, I left no stone unturned. I took on extra projects, worked on campus, and I developed a passion for helping others achieve their goals and make their vision come to life. My career in communications has allowed me to work in many roles and companies (everything from paper mills to megachurches). A natural go-getter, I bring my varied experiences and passion for excellence to every project. Today, I keep everything moving. A tireless work ethic and an eye for the details, I help Landslide Creative clients bring their website dreams to life and every audience to their feet.
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