Hanjing

About Hanjing

Hello, I\'m Hanjing (Chloe)!I am a communications professional with an M.S. in Communications (STEM) from Northwestern University and a B.A. in Communication Studies from the University of North Carolina at Chapel Hill, where I also pursued minors in Studio Art and Global Cinema. Throughout my academic journey, I explored the intersections of media, technology, and creativity—studying areas such as strategic communication, design thinking, and generative AI, while also engaging deeply with visual arts and storytelling traditions.What defines me is the ability to move fluidly between analytical and creative modes. I enjoy using research and strategy to understand audiences and then translating those insights into compelling narratives—whether through digital campaigns, visual design, or experimental projects. My training in communication theory and data-driven approaches allows me to think critically about how messages resonate, while my artistic background fuels my creativity and imagination.Beyond academics, I find joy in creating. Filmmaking, painting, and design are not only my hobbies but also my ways of exploring ideas and emotions. From directing short films to experimenting with digital illustration, I see each project as an opportunity to blend technical skill with creative expression. This balance of strategy and artistry shapes how I approach both professional challenges and personal passions.At my core, I am motivated by curiosity and a desire to craft meaningful work that connects people—whether through thoughtful communication strategies or creative projects that inspire and engage.

Experience

1. Marketing Specialist

   Leviev Diamonds

   Nov 2025 — Present · New York, NY, US

   Integrated Marketing Campaigns: Developed and executed multi-channel marketing campaigns to elevate Leviev’s brand presence and promote key product lines, ensuring cohesive storytelling and measurable impact across touchpoints- Events & Partnerships: Planned and managed high-end marketing events, including in-store activations, influencer collaborations, and luxury brand partnerships, delivering polished experiences that strengthened brand visibility and customer engagement- Social Media Strategy & Content: Built and maintained social media content calendars; led content production, scheduling, and performance tracking to drive consistent engagement, refine strategy, and support overall brand objectives.

Education

• The University of North Carolina at Chapel Hill

  Bachelor of Arts - BA, Communication Studies, Minors in Studio Art and Global Cinema Studies

• Northwestern University

  Master of Science-MS, Communications