Hanh P.

About Hanh P.

E-commerce, website management, SEO, and digital marketing strategist specializing in creating, branding, and managing websites for associations, hospitality, and online retail businesses. Organized project leader in website creation and redesigns with budgets from up to Results and analytics-driven focus that includes triple-digit growth in sales, organic traffic, and audience engagement. Adept at thriving in fast-paced environments, adhering to tight deadlines, and recognized for creativity and exceptional work ethic.Areas of Expertise: Website Development & UI/UXE-commerce & Digital StrategyContent & Brand MarketingMarketing & Web Analytics Email & Social Media MarketingFull Project Life Cycle ManagementCMS Platforms: WordPress, Sitefinity, Squarespace, Shopify, X-CartWeb: HTML, CSS, WCAG Compliance, Responsive & Mobile-First DesignAnalytics & SEO: Google Analytics, Omniture, SEMrushEmail: HubSpot, Email Studio, Constant Contact, MailchimpMarketplace: Amazon, eBay, GrouponSoftware: Photoshop, Acrobat, Word, Excel, Outlook, PowerPoint, SharePointCRM: Salesforce, NetForum

Experience

1. Ecommerce Project Manager

   American Immigration Lawyers Association

   Nov 2021 — Present · Washington, DC, US

   Responsible for the ongoing evaluation and enhancement of the AILA e-commerce site to optimize the user experience, engagement, and sales.Lead and manage all WordPress sites and projects, including community forums, workflows, and blog sites.Provided project management and oversight for HubSpot integration with AILA’s CRM and e-commerce site to create workflows for targeted email marketing.Managed the development of the CLE (Continuing Legal Education) site for AILA, from discovery and planning to development and testing, to launching and post-project review.

Education

• Virginia Commonwealth University

  BS, Marketing

• San Francisco State University, Lam Family College of Business

  MBA, Management

Skills

• Google Analytics
• Marketing Strategy
• Social Media
• Facebook
• Fashion
• Ebay
• Management
• Strategic Partnerships
• Google Adwords
• Online Merchandising
• Blogging
• Lead Generation
• Merchandising
• Wholesale Sales
• Marketing
• Start-Ups
• Fba
• Online Marketing
• Web Marketing
• Integrated Marketing
• Online Sales
• A/B Testing
• Sales
• Fashion Marketing
• Omniture
• Html
• Adobe Photoshop
• Entrepreneurship
• Social Media Marketing
• Digital Strategy
• Ppc
• Negotiation
• Email Marketing
• SEO
• Remarketing
• E-Commerce
• Digital Marketing
• Sem