Hanh N Tran
Sr Sales & Product Marketing Manager (Contracted) @Jonco Industries Inc
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WORK HISTORY
Sr Sales & Product Marketing Manager (Contracted) @Jonco Industries Inc
Mliwaukee, WI, US
Independent developer, manufacturer and distributor of custom/commercial Food & Beverage products, smallwares, premiums and fulfillment services for the hospitality, casino and commercial retail markets- Director of Hospitality, Casino and Commercial F&B Business- Work directly with all levels of hospitality Management to identify new products, design, program initiatives, feasibility and overall spend.(e.g. Executives, Executive Stewards, Executive Chefs, Convention Services, F&B Purchasing to major hospitality clients (e.g. MGM Grand Resorts International, Caesars Hotel and Casinos, Penn Gaming, Aurora Healthcare and Hospitals)- Manager of 10 person (North America) team of F&B Manufacturers Representatives- Provide direction and coordination efforts for all new product initiatives, development and marketing campaigns, conventions, trade-shows and client-relation activities for end-customers with domestic and international OEM manufacturers, dealers and distributors- Responsible for driving and defining \"new build\" vision, strategy and program roadmap- Provide direction with input from product & manufacturing teams on product requirements, market research and competitive intelligence- Defining product scope, and crafting high and low-level requirements- Communicating product strategy and value proposition for Jonco- Guiding project management of raw material, prototype and manufacturing requirements- Develop and execute of product positioning, product messaging and go to market strategies- Create worldwide marketing materials (e.g. New product launch, packaging and product campaigns)- Provide direction and program strategy relative to sales channels, product placement, price and promotional strategies.
EDUCATION
Loyola University Chicago
MBA, Business Administration
ABOUT HANH N TRAN
Energetic manager with over 15 years of experience in the Industrial/Manufacturing/Commercial Product Sales, Marketing and Business Development Arena - seeking new opportunity to contribute a wealth of diverse skillsets in new start up operations, concept design and product innovation. An entreprenuer with a yearning and passion to pursue new innovations/concepts, to challenge the status quo; and who inspires to achieve new levels of thinking in the B2B, OEM, Industrial, Commercial and Retail Markets. Accomplished leader in Product & Brand Strategy, Global Sourcing, Material Management and Spend Analysis.
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