Hana Jacobsen
Senior Motion Designer @We Are Social
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WORK HISTORY
Senior Motion Designer @We Are Social
New York, NY, US
Ideated, designed, animated, and edited social content for clientsincluding: Minions, Jurassic World, Universal Pictures, Tiktok, YouTube,Arcane: League of Legends, and Major League Soccer.HIGHLIGHTS:• Arcane Season 2 Social Campaign: Core team that reignited theArcane fandom through an organic, community-focused strategy andsocial takeover, which led to 450M+ impressions, 750k+ new followersacross socials, and a top 10 debut on Netflix in 91 countries.Received Webby Honoree Award for Best Community Engagement, andShorty Audience Choice award for Organic Promotion.(Case Study Link: https://vimeo.com/10••••••72?share=copy)• Minions ‘Always-On’ Content: Embodies the Minion brand identity tobe able to react to cultural moments and produce content across socialchannels in a timely and relevant manner (e.g: Superbowl live-tweeting,album Spoofs, hopping on Gen Z/Gen Alpha Tiktok Trends.)
EDUCATION
The American School in Japan
High School Diploma
Parsons School of Design - The New School
Bachelor of Fine Arts - BFA, Communication Design
ABOUT HANA JACOBSEN
Motion and graphic designer.Recent graduate of Parsons School of Design with a BFA in Communication Design.
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