Hayley Banks
GCD Intuit Credit Karma | Wordsmith | Maker | Mum
- Role
- Group Creative Director at Credit Karma
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Hayley Banks
A purpose-driven leader and builder of high-performing teams that deliver vibrant, motivating creative campaigns. I oversee large-scale projects across multiple teams, translating big-picture goals into communications that project our unique brand and connect with massive audiences.
Experience
Group Creative Director
Sep 2021 — Present · Charlotte, NC, US
I oversee the creative output for Credit Karma’s owned channel portfolio, leading x-functional teams to produce quality, brand-centered work that drives hundreds of millions in revenue and fuels financial progress for 140+ million members.
Education
Newcastle University
Fine Art
2002 — 2006
Skills
- Digital Marketing
- Art Direction
- Teamwork
- Online Advertising
- Advertising
- Presenter
- Copywriting
- Integrated Marketing
- Marketing
- Direct Marketing
- Illustration
- Creative Direction
- Interactive Advertising
- Digital Strategy
- Storytelling
- Team Leadership
- Blogging
- User Experience
- Creative Strategy
- Brand Development
- Digital Copywriting
- Digital Media
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