Colleen Hamilton
VP of Marketing at MDO Holdings
- Role
- Vice President of Marketing at Mdo Holdings
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Colleen Hamilton
Strategic and action-oriented marketing leader with 10+ years of experience driving growth across wellness, fitness, and sports industries. Expert in brand strategy, lifecycle marketing, and cross-functional leadership. Known for turning vision into execution, creating systems that scale, and launching high-impact campaigns—from startup launches to brand relaunches and M&A integrations.
Experience
Vice President of Marketing
Jul 2022 — Present · Raleigh, NC, US
Oversee marketing efforts for a portfolio of companies in the fitness, wellness and hospitality industries-including the development and execution of overall marketing strategy to drive brand awareness, lead generation and revenue growth• Develop quarterly and annual business plans, strategic objectives, and initiatives with executive leadership team and operations teams• Translate business objectives into strategic objectives for marketing team• Ensure brand messaging and strategies are consistent across all marketing mediums and execution of all campaigns• Drive digital strategy for each company-leading team to create captivating content for Instagram, TikTok, Facebook and company blogs• Create automated email campaigns aimed at nurturing and engaging customers throughout their lifecycle journey• Lead the creation and execution of paid social and paid search campaigns
Education
Saint Louis University
MA of Communication, Communication and Media Studies
2012 — 2014
Missouri State University
Bachelor of Science, Broadcast Journalism, Public Relations
2008 — 2012
Skills
- Press Releases
- Digital Media
- Web Content
- Content Management
- News Writing
- Sports Writing
- Microsoft Office
- Media Buying
- Copywriting
- Marketing Communications
- Research
- Creative Writing
- Social Media Marketing
- Content Development
- Final Cut Pro
- Broadcast Journalism
- Video Production
- Public Speaking
- Magazines
- Editing
- Event Planning
- Media Planning
- Feature Articles
- Wordpress
- Copy Writing
- Web Content Management
- Social Media
- Avid
- Event Management
- Copy Editing
- Marketing
- Video Editing
- Ap Style
- Public Relations
- Proofreading
- Media Relations
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