Hamid Raja

Director Channel Sales Business Development Western Europe @Apple

Based in London at Europe HQ. Manage business development across all routes to market: Retail, Telco, Contact Centre and Apple premium reseller. Accountable for providing a great customer experience across 15 countries in Western Europe, supporting local sales teams with programmes to drive their sales strategy. Lead a team of 8 Senior Managers. • Instigated a channel investment project overhaul that delivered significant Annual saving. • Rolled out channel programs to cover doors in Western Europe which are all significantly ROI positive. • Initiated a task force that turned around underperforming stores. Identified local issues, devised bespoke action plans and introduced Quarterly Program Reviews to measure performance against dashboard. Successfully improved majority of stores into positive performance within 12 months. • Developed and implemented key channel terms for our channel partners across Europe. • Developed and rolled out an on-line tool that captured all channel investments across Europe. This has resulted in an average labour saving of one day per Month and also has been adopted by other regions at Apple.