Halston Trabucco

WORK HISTORY

EDUCATION

ABOUT HALSTON TRABUCCO

From a young age, Halston endured a high level of training and discipline that shaped her into an avid equestrian show jumper. She has brought these qualities and a heartfelt passion to every aspect of her life. Her career began in the Denver area, starting off in the beverage industry, where she began to develop sales and networking skills with an eye for marketing and business development. As her knack for deal making developed, she formed a company to buy and sell Hunter/Jumper show horses. In 2007, Halston started her own company managing and staffing events/trade shows to help grow brands across the country. Halston was a pioneer of Colorado’s medical marijuana industry. In 2009, she began hosting political events, organizing industry networking gatherings, sitting on local panels, and participating in advocacy work and volunteering. She owned and operated one of the first vertically integrated, licensed medical marijuana dispensaries in Boulder, Colorado. There, she helped implement the first marijuana seed-to-sale tracking system in 2012. Apart from being a reputed name in the cannabis industry, Halston has effectively managed broad areas of sales and marketing, from building and maintaining key accounts to product brand promotions, project management, events, and accounting. As a serial entrepreneur, Halston views situations from a multifaceted perspective with a proven ability to maximize opportunities. She’s an effective problem solver and a “red tape cutter” as she provides clarity and practical business solutions for a myriad of companies and clients. Halston enjoys creative brainstorming to develop innovative ideas that take into consideration demographics, target markets, advertising strategies, and economic flux that directly impact consumer trends and behavior. In addition, she assisted in the foundation of a SaaS cannabis tech startup in 2015. She was personally responsible for bringing in more than $1.7 million in national sales in just over a year. From 20••••21, Halston served as Chief Marketing Officer at Hoban Law Group. In this role, she was responsible for leading the firm’s marketing and communication efforts, including media/industry relations, branding, social strategy, content strategy, and producing The Hoban Minute Podcast. In July of 2021, Hoban Law Group merged with Clark Hill Law. Halston stepped into the role of Business Development Manager, using her experience in marketing and business to assist attorneys across multiple industries strategically develop their practice and grow their client base.