Andy Halley-Wright
BrandNerd
- Role
- Brand Sage-at-large at Andy Halley - Wright
- Location
- West Palm Beach, FL, US
- LinkedIn followers
- 500 followers
About Andy Halley-Wright
Brand + Communications Strategist 35 years experience across Europe, Latin America, South Africa and the United States.AT & T, Citibank, Colgate-Palmolive, Dell, FedEx, Ford, Mazda, Nokia, Sony, South African Tourism, Telefonica, Wendy\'s and Xerox.AuthorGood Ideas or Goodbye.Awakening in Bohemian Ibiza.Una Mujer, Cada Mujer: Mis Arquetipos
Experience
Brand Sage-at-large
Apr 2016 — Present · Miami-Fort Lauderdale, FL, US
High level consultant without the high prices. Focused on Strategy work and Copywriting for start-ups, niche companies and challenger brands.
Education
University of South Africa
Post Graduate Diploma in Marketing Research & Advertising
1982 — 1983
University of South Africa
Master in Business Leadership [aka MBA]
1987 — 1991
Witwatersrand University
Bachelors of Arts, Psychology; Post Graduate Diploma in Marketing Research & Advertising
Skills
- Advertising
- Direct Mail
- Media Buying
- Copywriting
- Interactive Advertising
- Business Development
- Digital Marketing
- Relationship Marketing
- Customer Insight
- Direct Marketing
- Integrated Marketing
- New Media
- Brand Awareness
- Consumer Behaviour
- Social Media Marketing
- Brand Development
- Segmentation
- Online Marketing
- Digital Media
- Digital Strategy
- Strategy
- Positioning
- Sem
- Multi-Channel Marketing
- Strategic Planning
- Brand Architecture
- Interactive Marketing
- Marketing Management
- Email Marketing
- Competitive Analysis
- Creative Direction
- Marketing Communications
- Concept Development
- Brand Management
- Content Strategy
- Marketing Strategy
- Creative Strategy
- Online Advertising
- Media Planning
- B2b Marketing
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